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Affordable Housing | Economic Mobility | Equity

212 Asbury: The Green Book Home

Greenville, SC

The Organization

212 Asbury is a historic preservation project restoring Greenville’s last remaining tourist home listed in The Negro Motorist Green Book. Located in the historic Southern Side neighborhood, the home was operated by W.H. and Hattie Smith from 1939 to 1960 and provided lodging to Black travelers and performers during the Jim Crow era.

The project will restore the property as a historically immersive four-bedroom short-term rental, cultural gathering space, and intimate event venue. The redevelopment also includes a carriage home where Traci Ann Lake, granddaughter of the original owners and current majority owner, will reside.

Investment Focus

The approximately $1.78 million redevelopment is being financed through a combination of charitable contributions, historic tax credits, and impact investment capital.

Abundance Capital expects to facilitate more than $1 million in donor-directed capital for the project through a combination of grants and loans. Participants may recommend the form of support that aligns with their philanthropic goals and applicable Abundance Capital guidelines.

The current project model assumes patient loan capital at 2.5% annual interest with 30-year amortization. Final investment terms and participation minimums will be confirmed prior to closing.

Impact Statement

Restoring 212 Asbury preserves a rare physical connection to Greenville’s Black history while returning a severely deteriorated property to productive community use.

The project is designed to operate as a self-sustaining historic asset supported by short-term rental and event revenue. Following the historic tax credit ownership period, the project plans to transfer the property into a trust intended to preserve its mission and eventually make it available to a local nonprofit institution as an educational and cultural resource.

Use of Funds

Restoration and rehabilitation of 212 Asbury, including construction, architectural and preservation work, furnishings and historic interpretation, financing costs, reserves, and related redevelopment expenses

Opportunity Details

Impact
Historic Preservation, Cultural Heritage, Community Development, Education
Raise
$1,000,000+ through Abundance Capital
Terms

Currently modeled at 2.5% annual interest with 30-year amortization; final terms subject to confirmation

Closes
Currently fundraising
This information is intended exclusively for Abundance Capital Donor-Advised Fund holders (Abundance Angels). Abundance Capital is not directly soliciting on behalf of this entity nor endorsing it for investment outside of the Abundance platform. Angels must rely on their own examination of the investment opportunity and terms, including the merits and risks involved.

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