Food & Agriculture

The Clean Cupcake creates gluten-free, vegan, and whole-ingredient baked goods while supporting food access, sustainability, and women-led small business growth in South Carolina.

The Clean Cupcake is a South Carolina-based food business creating gluten-free, vegan, and whole-ingredient baked goods. The company’s model combines health-conscious food production with community food support, sustainability practices, and women-led small business growth. Through its Clean Pantry Project, The Clean Cupcake supports families facing food insecurity while reducing food waste through donations and community outreach. The business also emphasizes ingredient transparency, diet-conscious products, and sustainable packaging as part of its broader commitment to responsible food production.

In 2025, the Village Launch Catalytic Fund recommended a $10,000 loan through Abundance Capital to support The Clean Cupcake’s growth. The loan supports the growth of a mission-integrated food enterprise that aims to make diet-conscious baked goods more widely available while building a sustainable local business. As part of the Village Launch ecosystem, the investment also supports women’s entrepreneurship and community-based economic participation.